Results / Retreat Booking Funnel

How SWEAT sold out its retreat on autopilot

A hot yoga studio in Albuquerque runs a week long retreat in Puerto Vallarta every year. It always made money. It also ate the owner's inbox alive. We turned it into a booking funnel that picks the room, takes the deposit, signs the waiver and confirms every guest, without anyone at the studio touching it.

70guests booked
Sold outevery room, every tier
$175K+in retreat bookings
0bookings run from the inbox
Every source
Instagram
Email list
Workshops & pop ups
Word of mouth
One booking funnel ~3 min
  1. Pick the week
  2. Hold your spot
  3. Choose the room
  4. Solo or shared
  5. Deposit or pay in full
  6. Sign and reserve
Happens on its own
Payment collected
Agreement signed
Guest list updated
Confirmation sent
Didn't finish? Follow up list
Client
SWEAT Yoga StudioHot yoga studio, Albuquerque, New Mexico
The offer
7 night all inclusive retreatXinalani eco resort, Puerto Vallarta. 5th year running.
The problem
Every seat sold by handEmail, phone, payment links and a spreadsheet
What we built
Retreat booking funnelRoom picker, deposits, waivers, roommates and a back office that tracks itself
Before

Profitable, and a pain to sell

The retreat filled every year. The problem was what it took to fill it. Seven room types, single and double pricing, deposits, balances and a waiver for every guest, all of it handled by hand.

  • The retreat page ended in "email us to reserve"

    Every guest started as an email thread. Every question about rooms, prices and availability got answered one at a time.

  • Guests picked their own payment link

    One link per room, and people clicked the wrong one. Every payment had to be checked against what they actually booked.

  • Waivers and roommates were chased after the fact

    Paid guests still owed a signed policy, and couples had to sort out who paid for whom over more email.

  • Interested people fell through the cracks

    Nobody could see who had asked about a room and never paid, so warm leads went cold without a single follow up.

The Shift

From an inbox to a checkout

Same retreat, same price, same guests. The only thing that changed is what happens between "I want to go" and "I'm booked."

Before

Days per guest, all by hand
  1. Sees the retreat on InstagramLink goes to a static page
  2. Emails the studioWaits for a reply
  3. Asks about rooms and pricesThree or four emails back and forth
  4. Gets sent a payment linkPicks the wrong room sometimes
  5. Gets chased for the waiverAfter they already paid
  6. Added to a spreadsheetBalances tracked from memory

After

About 3 minutes, nobody involved
  1. Sees the retreat anywhereInstagram, email, a friend's text
  2. Picks the week and the roomLive availability, sold out rooms locked
  3. Holds their spotCaptured as a lead right here
  4. Deposit or pay in fullPayment plan runs itself
  5. Signs the agreementInside the same flow
  6. Booked and confirmedStudio's list updates on its own
Didn't finish? Anyone who stops after step 3 lands on a follow up list with their name, email and the room they wanted. Nobody interested disappears again.
What We Built

The whole booking desk, on a phone

These are the real screens guests use. Most of them book from Instagram on their phone, so it was designed there first.

Room card showing 2 left and a sold out room below
Real scarcityRooms show what's left. Sold out means sold out.
Step 1, pick your week, two retreat dates with prices
Pick the weekMultiple dates, one funnel. Prices shown up front.
Step asking solo or with someone
Solo or sharedSingle and double pricing handled for them.
Payment step, pay in full or a deposit plus a flexible plan
Deposit or pay in fullThe plan collects the balance. No invoices.
Roommate step, add who is joining you
Roommates pay their ownEach guest gets their own payment request.
Final step, booking summary with signed agreement
Signed before they payThe waiver lives in the checkout, not the inbox.
Behind The Scenes

A guest list that keeps itself

Every person who starts a booking shows up on one list the second they enter their name. When their payment clears, they move to booked on their own. The studio opens one page and knows exactly where every seat stands.

Started, not booked follow up
Sarah M.Bungalow, double. Stopped at payment.
Dana R.Deluxe room. Stopped at roommate.
Deposit paid plan running
Jess T.Eco Chic suite, double. $1,000 in.
Monica L.Deluxe with A/C, single. $1,000 in.
Booked paid + signed
Karen P.Beach casita. Paid in full.
Alex + RobBig palapa. Both paid.

Illustration. Real guest names stay private.

The Result

70 guests. Every room gone.

The retreat sold out, and the studio ran it from a single list instead of an inbox.

  • Sold out, top tier to bottom

    Beach casitas, suites, deluxe rooms and the group palapas, all gone.

  • $175K+ booked through one link

    Deposits, balances and roommates all collected without an invoice.

  • Hours back every single week

    No more answering the same five questions. No more chasing waivers.

  • Cloned for the next retreat in days

    Their women's retreat in Sayulita, two weeks in March 2027, launched on the same system. New dates, new rooms, same machine.

Run Retreats Too?

Built for any retreat, in any destination

Nothing here is specific to yoga or to Mexico. If you sell a multi day experience with rooms, deposits and a date on the calendar, this is the same build.

One funnel per destination

Costa Rica in the fall, Bali in the spring. Each retreat gets its own page and checkout, cloned from the first one.

Deposits that collect themselves

Pay in full or put down a deposit. The balance plan runs on its own, so you never send an invoice.

Pricing people actually trust

Early bird prices with a real deadline, rooms that count down, and sold out states. Every number on the page is live.

Every half finished booking is a lead

Someone who picked a room and stopped is the warmest person you'll ever follow up with. Now you know exactly who they are.

The human part stays yours

The system handles the admin. The real conversations, the welcome calls and the community are still you.

Your brand, your domain

Built into your own site in your look. Guests never feel like they left you to book.

  • Stripe
  • n8n
  • Airtable
  • Vercel
  • Custom booking flow

Want This For Your Retreats?

Grab a time and we'll walk through your next retreat, what's selling it today, and what this would look like built for you.

  • Built in weeks
  • Yours to keep
  • No paid ads needed